
ABOUT
Dr. Tiffany Cornwall

I build strategies that help healthcare organizations better serve their colleagues, members, patients, and communities.
RESEARCH → STRATEGY → ADVOCACY
I’ve built enterprise functions from the ground up inside two of the nation’s largest healthcare organizations. At CVS Health, I partnered with executive leaders to translate enterprise strategy into practice. I built a Center of Excellence that supported more than 300,000 colleagues, established the organization’s first health equity risk and governance framework, and advanced enterprise partnerships and member experience. Earlier, at UnitedHealth Group, I was a founding member of one of the industry’s first enterprise health equity teams and served as Chief of Staff to the Senior Vice President of Strategic Partnerships.
Today, I lead Maroon Advisory, my independent strategy practice, and serve as a senior consultant with Advancing Health Equity. Through that work, I’ve partnered with organizations including the New York City Department of Health and Mental Hygiene, Aledade, and Atlantic Health System to strengthen strategy, organizational capacity, communications, and community engagement.
My perspective is shaped by both personal experience and executive leadership. I’m the daughter of Jamaican immigrants and grew up in a family that relied on public assistance programs. I saw firsthand how the services people depend on can also be the first to face changing priorities and limited resources.
That experience shaped the question I’ve spent my career exploring: What does it take for organizations to keep their commitments over time?
I’ve learned that lasting change requires more than good ideas. It requires organizations that can connect strategy with execution and deliver on their commitments.
I’m a Gates Millennium Scholar, and the Bill & Melinda Gates Foundation invested more than $300,000 in my education—an opportunity that changed the trajectory of my life. I graduated Phi Beta Kappa from Spelman College before earning my MPH and PhD in Health Services Organization and Policy from the University of Michigan, where my research examined why large healthcare organizations struggle to deliver on the commitments that matter most.
Outside of work, you’ll usually find me at an estate sale hunting for art or furniture, planning my next beach trip, or deciding where we’re eating next.








